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QUOTE & ORDER

CPQ software streamlines the sales-to-manufacturing process, from product configuration to quote generation and beyond. With CPQ, you can deliver exceptional customer experiences and achieve unprecedented efficiency.

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What is the CPQ process?

The CPQ process stands for Configure, Price, and Quote, and it’s a crucial workflow for manufacturing businesses. It encompasses three key steps: configuring a product to meet customer specifications, determining the pricing based on the configuration, and generating a quote to facilitate the customer’s order.

Many manufacturing companies leverage CPQ software to automate and enhance this process, particularly when dealing with complex, customizable products. The software streamlines operations, enabling faster and more accurate configuration, pricing, and quote generation.

By using CPQ software, companies can offer tailored configurations with confidence, ensuring real-time, error-free pricing based on dynamic pricing rules. The software also generates professional quotes quickly, speeding up the sales cycle, reducing manual errors, and fostering stronger customer relationships.

Configure

Configure

Price

Price

Quote

Quote

Configure

Product configuration is the initial step in the CPQ process. Instead of relying on manual, time-consuming configurations that are prone to errors, sales teams and customers can use an interactive product configurator.

This configurator automates the entire configuration process, applying predefined product rules to ensure only valid assemblies are created. It optimizes each configuration for engineering efficiency, profitability, and customer satisfaction, eliminating the need for constant checks with the engineering department.

Price

The Pricing feature in CPQ transforms traditional pricing methods, replacing manual processes like Excel spreadsheets with a dynamic, automated system. As users configure products, CPQ recalculates prices in real-time, factoring in variables such as raw material costs, promotions, inventory levels, and even competitor pricing. This ensures pricing accuracy, responsiveness, and optimized margins on every sale.

While CPQ automates much of the process, it also allows sales reps to suggest discounts or adjust prices within predefined boundaries. With just a single-click, these adjustments can be quickly approved by the leadership team, streamlining pricing approvals.

Quote

The Quoting feature in CPQ streamlines the creation of sales documents, allowing users to generate quotes for various configurations with a single click. This automation boosts accuracy and accelerates delivery to clients, cutting down traditional delays.

How Axolt CPQ works across the configure-to-order (CTO) lifecycle

CPQ software empowers sales teams with advanced tools that simplify their processes, boost productivity, and enable quick, confident responses to customer inquiries. By automating complex configurations and pricing calculations, it relieves sales reps from these manual tasks, allowing them to dedicate more time to customer engagement, understanding their unique needs, and closing deals effectively.

01

Product Configuration

CPQ simplifies the configuration process by guiding sales reps and customers with built-in product rules. Using an intuitive interface, users can make real-time adjustments and visualize the product.

02

Dynamic pricing

CPQ automatically calculates precise pricing in real-time as users configure products, minimizing errors and saving time on manual calculations. It also automates pricing approvals and discounts, offering sales managers complete visibility into pricing decisions.

03

Quote generation

CPQ generates quotes, proposals, and other documents with a single click, streamlining the documentation process and speeding up response times.

More profit with less complexity

167%
Increase in annual sales
37%
Faster Sales
35%
Increase in production

Other CPQ benefits

Increased Accuracy

CPQ systems reduce errors in pricing, product configurations, and quotes by automating these processes and ensuring that all rules and configurations are followed.

Improved Compliance

By enforcing pricing rules, discount structures, and configuration guidelines, CPQ systems help ensure compliance with company policies and contractual obligations.

Faster Sales Cycles

With automated quoting and pricing, sales teams can generate quotes more quickly, leading to shorter sales cycles and faster revenue generation.

Better Data Insights

CPQ systems often come with analytics tools that provide insights into sales performance, product configurations, and pricing strategies, helping businesses make informed decisions.

Enhanced Customer Experience

CPQ solutions provide customers with accurate, personalized quotes and configurations, improving their overall experience and satisfaction.

Increased Sales Efficiency

Sales representatives spend less time on administrative tasks and more time on selling, thanks to the automation of quoting and configuration processes.

Why is CPQ Important

In a competitive, high-tech landscape, CPQ is an essential tool. It tackles key challenges such as meeting increasing customer expectations, enhancing operational efficiency, empowering sales teams, and delivering a better customer experience.

B2B buyers seek personalized products tailored to their specific needs. CPQ customizes offerings to meet these requirements, enhancing customer satisfaction and fostering loyalty.

CPQ automates manual processes, delivering faster and more precise configurations and quotes, improving overall efficiency and accuracy.

CPQ provides real-time dynamic pricing, allowing for immediate adjustments to maintain a competitive edge and maximize profitability.

 

CPQ equips sales teams with tools that streamline tasks and enhance productivity, enabling them to concentrate on customer engagement and closing deals.

CPQ gathers data on customer behavior and product performance, providing valuable insights for strategic decision-making and accurate sales forecasting.

 

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